Micro-osteoperforations (MOPs) Kit for CTOR

This project focused on the design and launch of the CTOR MOPs Kit, an innovative product developed within CTOR’s research-driven clinical environment. The scope included custom packaging design, e-commerce implementation, art direction, and a fully integrated digital launch campaign.

The design strategy aimed to translate a highly technical product into a clear, accessible, and visually cohesive experience, aligned with CTOR’s identity. The packaging balances precision with approachability, using structured layouts and clean visual hierarchies to communicate key information while maintaining a refined, minimal aesthetic.

Alongside packaging, Salvador Media developed the e-commerce experience, ensuring consistency between product, interface, and brand narrative. The launch was supported by a digital campaign across social media and web, combining product-focused visuals with educational content to position the MOPs Kit within CTOR’s broader ecosystem of innovation.

Art direction played a central role in aligning all touchpoints—from packaging to digital assets—creating a unified visual language that reinforces CTOR’s role at the intersection of science, technology, and design.